Our Story

Speed limit now 5mph

Have you ever been stuck in traffic on the highway and thought to yourself, “I could run faster than this”? This idea is exactly how Around the Crown 10K got its start. Fast forward two years and we’re having drinks with friends about a wild idea of shutting down Charlotte’s major inner beltway. “What if we actually made that happen?” Fast forward two more years and remove the “What if”… We actually made that happen.

Our mission

Our mission is to promote the simple act of putting one foot in front of the other to move Charlotte forward. Our purpose is to show that running can make you healthier, happier, and more confident with no regard to age, cultural differences, gender, pace or experience.

Our promise to Charlotte

We love helping our community any way possible. This may be a one day run, but the effect on our community lasts an entire year. We want to move our city forward through physical fitness and a healthy lifestyle. We learn, grow, and educate when we have face to face conversations while sweating together.

To further stay committed to our community, we have chosen to be as sustainable in as many ways possible. This includes Recover Brands being a sponsor of the event, who creates 100% recycled apparel. To learn more about our sustainable initiatives, read about all of our announcements from Earth Day.

To financially enhance all of these efforts, we are constantly working towards raising money for our local beneficiaries, Carolina Farm Trust and Sustain Charlotte. We raise money through asking you, the runner, to donate through registration as well as make a contribution on race day from our profits.

We promise to do everything we can to make Charlotte better tomorrow than it was yesterday.